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Strategic Wayfinders

Master the Craft of Strategic Steerage

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Reflections, Principles, Frameworks, and Research about Wayfinding, Strategic Steerage Craft, and their Use.


Wayfinder Reference Articles & Briefs:

Wayfinding with Strategic Steerage (Brief)

Strategic Steerage is analogous to aspects of a cross-country automobile trip.

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Navigating Uncertainty when Launching a New Venture (Article)

When CEOs launch an innovation or Entrepreneurs start a new business, the largest obstacle they face is uncertainty. 

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Strategic Steerage Craft for Individual Directors (Brief)

Governance is a craft for individual board directors and boards as a whole. Individual directors hone their craft.

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Past Governance Articles:

Hand pointing to transparent board of diagrams

Governing a Resilient Strategy

Don Springer
April 9, 2024

Prior to the pandemic, developing a corporate strategy in the midst of market disruptions and uncertainties was challenging enough. Now, the task is even more difficult. It is especially so with companies forced to focus on today’s business recovery. And yet, building for tomorrow, as well as for today, has never been more important. Strategy…

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Digital Governance and the Technology Committee

Don Springer
March 12, 2024

After the pandemic accelerated the use of technology, companies are facing technology-driven disruption, innovation, and value creation opportunities in every facet of their strategy. For some, it is a natural progression of their pre-pandemic business model. For others however, it is a recurring reaction to market fluctuation and outdated business models further compounded by the…

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Governing the Use of Data Analytics

Don Springer
February 13, 2024

Companies continue to embrace data analytics and data science as an opportunity to learn more about their performance, their customers, and the context for strategic decisions. It is becoming a capability in a greater number of companies and, in larger companies, it has become a distinct function within the organization. With the quantity of data…

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Governance of Stakeholder Relationships

Don Springer
January 9, 2024

Boards have been pulled into the governance of stakeholder relationships. The acceleration of previous socio-economic trends, business model disruptions and 24-hour news cycles have forced boards to address the interests of multiple stakeholders today rather than in the future. Those boards and investors that previously saw value in multiple stakeholder relationships are finding the resiliency…

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Digital Transformations, a Critical Governance Trend

Don Springer
November 14, 2023

While corporate transformation of some kind is on every board’s strategic agenda today, there is no lack of options on where to focus. Governance trends and issues include pandemic recovery, resiliency, talent, diversity & inclusion, and cybersecurity, just to name a few of the leading contenders. One corporate transformation that is interdependent with, and the…

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Network of Agents

The Value of Stakeholders

Don Springer
October 10, 2023

What is a stakeholder? Are Customers and Employees the Only Stakeholders? What does it mean to create value with your stakeholders? How do you identify your stakeholders? What is a Stakeholder? Businesses readily identify two key stakeholders, customers and employees. This is especially the case when the business is small or a startup. Those two…

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